We are co-creating the future of life-centred design and development.

A collaborative collective of designers, strategists, and researchers who go beyond the ‘human-centred’ approach and are instead driven by ‘life-centred’ principles: considering the earth, our ecosystems, and our societies when defining development.
Join us to build something extraordinary together.

Our approach

Rooted in our interdisciplinarity, we strive to redefine problem-solving and innovation by using a design mindset to tackle development challenges.
We work to not only solve problems as they arise, but to proactively create solutions that resonate with the heart of the communities we serve.

Our services

  • Design: Strategy, Experiences, and Products

    As delivered for Soho House, The Bertha Foundation, and SweepSouth

  • Ideate: Design thinking, Landscape Research & Gap Analysis

    As delivered for Meta, Nestle, The Rockefeller Foundation, and The African Union

  • Engage: User Testing, Focus Groups, Qualitative Field Research

    As delivered for the Malawi Department of Agriculture, Smith + Nephew, and The Community Empowerment Fund

Who we’ve worked with

Working at the intersection of design and development

To transform the world and its systems, our commitment to building products and programs that have lasting impact and are truly inclusive from conceptualisation to execution.

 

Applying design and art thinking through an African lens

We are not only working in Africa; we are working with Africa.
We are based in the City of Gold, but always on a plane to somewhere, often in the Global South.

Meet our leadership team

  • Pumla Maswanganyi

  • Amukelani Muyanga

Learn more

Our life’s work traverses Africa, South East Asia, the United States, and Continental Europe.
It transcends the norm by merging design with impact in a life-centred approach based on the distinctive perspective of our African heritage.

Get started with us, today.